About Us

Sailfish Evolution Lures Jessie Williams Jr
While living on the coast in East Africa, access to some of the world's most sought after game fish were only a 10 minute boat ride away. Most of the fish in the area were huge and tackle was quick to loose and hard to come by. I recall one day when a wahoo took 5 of my precious Ilander Lures that I had brought from the US. Soon I began hand making my own lures out of sheer need, and after a few adjustments I was catching more and better fish than the store bought lures. After leaving Africa I started Evolution lures using the knowledge I had gained both as a fisherman and software developer of 18 years.